VDPAU (Video Decode and Presentation API for Unix) allows Linux systems to offload portions of video decode to the GPU. The resulting video can be post-processed with OpenGL, CUDA, or both. Watch Stephen Warren from NVIDIA explain VDPAU and demonstrate OpenGL texturing of hardware-decoded video frames. Slides (PDF) are also available.
ArcSoft is collaborating with AMD using their Radeon™ HD 6800 series GPUs on OpenCL™ technology with the pre-release of its best-selling multimedia player application, TotalMedia Theatre 5. ArcSoft's products are optimized with OpenCL, include the upscaling technology SimHD® on TotalMedia Theatre 5 and H.264 encoders across many applications such as TotalMedia ShowBiz, TotalMedia Studio, and MediaConverter 7.
MainConcept GmbH has announced a strategic collaboration with AMD to accelerate digital video encode. MainConcept plans to leverage ATI Stream technology from AMD and OpenCL™ standards to accelerate the encoding capabilities within its H.264/AVC (Advanced Video Coding) Pro Encoder codec package by taking advantage of available graphics processors (GPUs) in PCs. MainConcept will be demonstrating this encode acceleration for the first time on AMD's latest professional graphics solution, the ATI FirePro(TM) V8800, at the 2010 NAB Show April 12-15 in Las Vegas, Nevada. MainConcept is a wholly-owned subsidiary of DivX, Inc. (Nasdaq: DIVX) and one of the world's premier providers of video and audio codecs and software development kits (SDKs) to the consumer, broadcast and professional markets