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Press Release

Khronos Group Announces Freescale Semiconductor Joins as Promoter Member

Details of this news, numerous other Khronos Member announcements and more than 20 free technology lectures covering all Khronos Media APIs offered at full day
technology forum on March 10, 2005 in San Francisco, California

March 7, 2005 – San Francisco, California – From the Embedded System Conference & Game Developer Conference: – The Khronos™ Group is very pleased to announce that Freescale Semiconductor (NYSE:FSL) has joined the Khronos Group as a Promoter Member in order to actively participate in the development and adoption of Khronos open standard APIs. 

“Freescale was one of the founding Promoters of the OpenGL® ES and the OpenMAX™ standard application programming interfaces (APIs) while part of Motorola,” said Brandon Tolany, global marketing manager, Wireless & Mobile Systems Group. “We will continue to drive the advancement of these open standard APIs in our Promoter role because we firmly believe that their adoption will dramatically improve the quality, performance and time-to-market for devices targeted at the fast growing mobile multimedia market.” 

“The rapid industry acceptance of OpenGL ES has been due to the committed participation within Khronos of Freescale, and other industry leaders, to ensure that it genuinely meet the needs of silicon, platform and games developers,” said Neil Trevett, president of the Khronos Group, chairman of the OpenGL ES Working Group and senior vice president of market development at 3Dlabs. “We are delighted that Khronos will now benefit from Freescale’s strategic market insights at our Board meetings as well as in the OpenGL ES and OpenMAX Working Groups that are creating the next generation of APIs for embedded media acceleration.”


Press and Developers Invited to Attend Khronos “DevU” Developer’s University March 10 2005.
Khronos Members media experts will deliver over 20 in-depth technology lectures on the state of Khronos API development on Thursday March 10, 2005 from 9:00 am to 8:00 PM, at “Mezzanine” at 444 Jessie Street; just two blocks from the Game Developer and Embedded Systems Conferences at Moscone Center in San Francisco.  The Khronos DevU sessions are completely free, and do not require a trade show or conference badge.  Please register at http://www.khronos.org/devu/register.html.  Besides covering a wide variety of media and embedded graphics subjects, Freescale and other Khronos members will give numerous product announcements and demos on their new products that are now implementing the Khronos APIs.  Full descriptions of session content are available at: http://www.khronos.org/devu/locations/sanfrancisco2005.html. 
Speakers will include: Dr. Jon Peddie of TechWatch; and representatives from Khronos Member companies 3Dlabs, ALT Software, ATI, Falanx Microsystems, Freescale Semiconductor, Hybrid Graphics, Imagination Technologies, Intel, Nokia, NVIDIA, Qualcomm, Quantum3D, Seaweed Systems, Texas Instruments and more.

About Khronos
The Khronos Group is a member-funded industry consortium creating open standard APIs such as OpenGL® ES, OpenMAX™, OpenML™ and OpenVG™, to enable the creation and playback of dynamic media on a wide variety of platforms and devices, including 3D graphics on games consoles and mobile phones.  Khronos members are able to contribute to the development of Khronos API specifications, vote at various stages before public release, and are able to accelerate the delivery of their cutting-edge media platforms and applications by having early access to specification drafts and conformance tests. Please go to www.khronos.org for more information.

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