Fixstars launches OpenCL software service for application developers

Tokyo, Japan - October 28, 2009 - Fixstars Corporation, a pioneering company in multi-core solutions today announced that it has launched an OpenCL software service. Fixstars provides various services to develop software based on parallel computing framework OpenCL which has high portability for HPC, desktop and embedded application developers.

OpenCL is a parallel computing framework for systems that are consisted of heterogeneous processors such as multi-core CPU, GPU, Cell/B.E., and DSP. OpenCL has been attracting a lot of attention as an efficient, highly portable, and open technology, with the support of major semiconductor chip makers and computer vendors.

The OpenCL software service provides value added support for OpenCL software development focusing mainly on optimization service. We offer porting from existing source code to OpenCL, so customers can use high computational power of hardware while keeping high portability. It also includes pre-development profiling, support from installation to production, and technical transfer.

"The environment of parallel computing is evolving in various ways such as multi-core processor. OpenCL realizes the efficiently and unified software development solution for changing hardware environment in the future", said Ryoji Tsuchiyama, lead engineer of Fixstars Corporation Software Platform group. "I truly believe that we provide high reliability OpenCL solutions with our experience of software development."

About Fixstars Corporation

Fixstars Corporation provides software technology solutions that target Cell/B.E. and GPU with a vision of the future where multi-core microprocessors are the standard. Fixstars enables the increase in performance of Multi-core based operations through provision of a complete, integrated ecosystem with specific turn-key products for Finance, Medical, Manufacturing, and Digital media markets.

For more information, visit

Khronos is a trademark of the Khronos Group Inc. OpenCL is a trademark of Apple Inc., used under license by Khronos. Additional product and company names mentioned may be trademarks and/or registered trademarks of their respective holders.

Vivante GPUs Power Marvell ARMADA Application Processors

Vivante Graphics Processors Provide Immersive Multimedia and Stunning Visuals for Next Generation Mobile Computing and Intelligent Connected Devices

SUNNYVALE, Calif., Oct. 27 —Vivante Corporation, a leader in consumer oriented 3D graphics processors, today announced that Marvell (Nasdaq: MRVL) has deployed Vivante’s GC-series graphics processors in the new Marvell® ARMADA™ range of application processors. Marvell ARMADA products are designed specifically for next generation ARM instruction set smartphones, smartbooks, consumer and embedded devices, and displays.

"Marvell is a recognized leader in delivering a range of SoC products with leading edge performance and functionality," said Wei-Jin Dai, Vivante CEO. "Marvell’s ARMADA application processors showcase the leading edge applications that are possible when best-in-class CPUs are combined with Vivante’s high performance GPUs. Vivante has been working with Marvell and their customers along with the application and middleware ecosystem to bring an immersive multimedia user experience to a new class of consumer devices."

"Marvell’s CPU architecture delivers PC-class performance," said Hongyi Chen, Vice President of Engineering, Marvell Processor Group and Application Processor R&D. "Pairing Vivante’s high performance GPU with our CPU technology enables the Marvell ARMADA series to deliver PC-class performance and quality at HD 1080p for applications like Adobe® Flash® technology, Microsoft Silverlight, Blu-ray functionality and engaging 3D games across a wide variety of platforms including Google Android, Linux, Maemo, Ubuntu, Microsoft Windows Embedded CE, Windows Mobile and China Mobile’s OMS."

Vivante’s innovative ScalarMorphic(TM) GPU architecture combines the latest in high performance arithmetic computing, graphics and embedded system design to produce breakthrough levels of performance and image quality for high performance integrated graphics processing at HD 1080p resolutions. Vivante’s underlying ScalarMorphic(TM) GPU architecture is highly scalable in terms of triangle, texture, pixel and shader performance and requires only a few megahertz of CPU to deliver high resolution graphics.

According to graphics industry analyst Dr. Jon Peddie, "The market for embedded GPUs is expanding rapidly with smart phones, mobile Internet devices and media server / set-top box applications creating similar market dynamics to the PC graphics card market explosion a decade earlier. The emergence of robust industry standards from the Khronos Group in the embedded space has fostered an environment where performance, cost and robust API support will rapidly sort the eventual winners from the losers. Vivante has demonstrated strength in these areas which shows they are a force to be reckoned with in this market."

About Vivante Corporation
Vivante is the fastest growing supplier of licensable GPU solutions with more than twenty SoC vendors licensing GPUs for applications from Internet enabled HD 1080p home entertainment, automotive displays, mobile gaming, mobile computing, printer, office automation equipment, camera and smart phones. Vivante’s licenses have garnered design wins from top OEMs around the world with devices incorporating these chips expected to be consumer ready by early 2010. Vivante delivers silicon-proven, low-power, high-performance graphics conformant with the DirectFB, OpenGL ES 2.0/1.1 and OpenVG 1.1 API standards to semiconductor solution providers.  Vivante GPU solutions fully support the Android platform, Adobe Flash  and a wide range of middleware and graphics applications.  The Vivante development environment is used by a worldwide network of application developers and ecosystem partners.  Vivante is headquartered in Sunnyvale, California, with an R&D center in Shanghai, China. For more information, visit

About Marvell
Marvell (NASDAQ: MRVL) is a world leader in the development of storage, communications, and consumer silicon solutions. The company’s diverse product portfolio includes switching, transceiver, communications controller, wireless, and storage solutions that power the entire communications infrastructure including enterprise, metro, home, and storage networking. As used in this release, the terms "company" and "Marvell" refer to Marvell Technology Group Ltd. and its subsidiaries. For more information, visit


Khronos Group Releases OpenMAX AL 1.0 Specification for Application-level Video, Audio and Image Pro

7th October, 2009 – The Khronos DevU at Korea Games Conference, Seoul, South Korea – The Khronos™ Group today announced it has publicly released the OpenMAX™ AL 1.0 specification, a royalty-free, cross-platform C-language API for high-performance multimedia applications on mobile and embedded devices. The OpenMAX AL standard simplifies deployment of hardware and software audio, video and imaging capabilities across any platform or operating system. OpenMAX AL enables developers to create rich media applications across a wide range of hardware devices.

OpenMAX AL (Application Layer) enables native applications to be portable across multiple operating systems and hardware platforms by providing an extensive application-level API that enables high-level abstraction for comprehensive audio-visual media functionality. OpenMAX AL provides the ability to create and control player and recorder objects, connecting them to configurable input and output objects.
Inputs and outputs include content readers and writers, headphones, loudspeakers, microphones, display windows, cameras, broadcast radios, LEDs and other types of A/V devices.

OpenMAX AL enables applications to run on a multitude of hardware-accelerated systems as well as software-based media solutions. OpenMAX AL has been designed by many of the leading industry audio, video and photography experts across a range of industries to provide access to a broad range of media functionality, which includes:

  • Playback of audio, video, still images and MIDI
  • Recording of audio and video from device’s microphone and camera
  • Still image shooting including extensive controls for the camera such as exposure settings, zooming and focusing
  • Extraction and insertion of content metadata
  • General audio controls such as volume, rate and equalizer
  • Visual controls such as brightness, contrast, gamma, resizing, mirroring and visual effects such as monochrome, emboss and negative
  • Analog radio controls including RDS
  • Support for LED and vibrator control

OpenMAX AL is the highest layer of the OpenMAX family of APIs for multimedia acceleration and application development. In addition, Khronos also provides the OpenMAX IL (Integration Layer) API which defines a low-level abstraction to codecs, file manipulations, transformations and peripheral components on a system. OpenMAX IL enables system integrators and media framework vendors to efficiently and flexibly integrate the internals of a multimedia architecture with a range of different acceleration silicon. OpenMAX IL may be used as an efficient acceleration layer for implementing OpenMAX AL and enables media processing components to interoperate with each other, even if they are delivered from multiple vendors. The latest version of OpenMAX IL, v1.1.2, was released in September 2008.

The OpenMAX AL specification is immediately available for download at and may be used royalty-free by implementers and developers. A paid Adopters Program for OpenMAX AL is also available immediately at which provides extensive conformance tests to ensure cross-implementation consistency and a trademark license for conformant implementations.

“The Khronos Working group for OpenMAX AL is very proud to have achieved our goal of releasing the 1.0 version of this important new specification here at Korea Games Conference, an important venue for graphics and visual technologies,” said Yeshwant Muthusamy, a technology manager at Nokia and Chair of the OpenMAX AL Working Group at Khronos. “Many of the key mobile media industry companies have actively participated in making this standard as robust and inclusive as it has become, and we are very confident that the multimedia community will embrace OpenMAX AL to enable the widest range of platform-independent rich media applications.”

About The Khronos Group

The Khronos Group is an industry consortium creating open standards to enable the authoring and acceleration of parallel computing, graphics and dynamic media on a wide variety of platforms and devices. Khronos standards include OpenGL®, OpenGL® ES, OpenCL™, OpenMAX™, OpenVG™,OpenSL ES™, OpenKODE™, and COLLADA™. All Khronos members are able to contribute to the development of Khronos specifications, are empowered to vote at various stages before public deployment, and are able to accelerate the delivery of their cutting-edge media platforms and applications through early access to specification drafts and conformance tests. More information is available at


Khronos, OpenKODE, OpenVG, OpenSL ES and OpenMAX are trademarks of the Khronos Group Inc. OpenCL is a trademark of Apple Inc., COLLADA is a trademark of Sony Computer Entertainment Inc. and OpenGL is a registered trademark and the OpenGL ES and OpenGL SC logos are trademarks of Silicon Graphics Inc. used under license by Khronos. All other product names, trademarks, and/or company names are used solely for identification and belong to their respective owners.