Joe Davis and Gordon MacLachlan both from Imagination Technologies, will present their session “Understanding POWERVR SGX Graphics Technology and Optimizing for Great Graphics Performance” on Monday february 28th at 4:15 Room 120 in the North Hall. The aim of this session is to give an expert insight into the POWERVR SGX and SGX MP Tile Based Deferred Rendering architecture and explain to developers how they can use the PVRTune analysis utility, and best programming practice, to optimize their applications for todays mobile devices.