How AR & VR Will Change the Future of Retail - and How Khronos is Helping Lead the Charge

Shrenik Sadalgi, 3D Commerce Working Group Chair ofThe Khronos Group, discusses how Augmented and Virtual Reality (XR) are changing the face of retail. Together, XR and 3D applications are positioned to completely change the entire experience of shopping by enabling consumers to view and interact with virtual products in real spaces or virtual showrooms.

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