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Creative Launches the Zii Platform and Ushers in the Era of StemCell Computing

Creative Technology Ltd. today announced the formation of ZiiLABS (a fully-owned subsidiary of Creative), with the combination of 3DLABS - which has a 25-year history as a leading innovator in programmable graphics, media and applications processing - and resources drawn from the largest product group in Creative, the Personal Digital Entertainment group. The formation of ZiiLABS, the launch of the new ZiiLABS ZMS-05 SoC (System-On-Chip) and the new Zii Platform today usher in the new era of StemCell Computing.

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